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Marketing Ink: Big Ideas for Local Businesses

Nov 25, 2020

In the midst of uncertainty, many local businesses are worried about keeping their doors open. Some have been forced to shut down a second time, and some are worried that they're next. If you're a local business, you need to be focused on bringing in revenue no matter what your situation is, and this is an easy campaign...


Oct 28, 2020

Many businesses fail to understand their customer buying cycle, let alone how to leverage that knowledge in their advertising. In this episode, we'll cover the different awareness levels that each customer goes through before making a purchase, and how it corresponds to your social media ad campaigns. Want to learn how...


Jun 17, 2020

If you're running ads, you could have great success, only to see your ads completely stop working at some point. Or, maybe you've never been able to get your ads to work in the first place. In this episode, you'll learn what the main causes are of non-functioning ad campaigns and how you can fix them, looking at the...


Jun 10, 2020

Hear from Facebook ads expert Gavin Bell while we discuss the right ways to set up a Facebook ad campaign for a local business, as well as how to optimize and test those campaigns for optimal financial results and an increase in authority in your local area. If you want to learn more about Gavin, you can...


Apr 8, 2020

If you're a local business that is about to start advertising on facebook and instagram, or is already advertising without the results you'd like to see, this episode is for you. You'll hear the step by step strategy you need to understand and implement to make a significant return on investment from your marketing...