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Marketing Ink: Big Ideas for Local Businesses

Nov 25, 2020

In the midst of uncertainty, many local businesses are worried about keeping their doors open. Some have been forced to shut down a second time, and some are worried that they're next. If you're a local business, you need to be focused on bringing in revenue no matter what your situation is, and this is an easy campaign...


Nov 19, 2020

Join me with Female Entrepreneur and Sales Coach Leslie Lyons as we cover sales in a whole new way!

 

Learn how you can use your personal values and beliefs to craft a sales message that attracts the right people, and tells the wrong people to keep looking. In today's world, neutral just doesn't cut it.

You don't have...


Nov 11, 2020

In the wake of the ongoing 2020 presidential election, the Dominion Voting System glitches, used in over 30 states, that has proved to have caused massive counting issues in many states thus far, got me thinking about the data in our ad accounts and how many in the industry use it to inflate their numbers and...


Nov 4, 2020

In this episode, I'm joined by copywriter and ad expert Mark Coulter. Mark has had extensive experience with advertising local businesses and helping local agencies market themselves effectively. In this episode, we cover 3 success tips that you can implement to improve your copywriting no matter what your business does...


Oct 28, 2020

Many businesses fail to understand their customer buying cycle, let alone how to leverage that knowledge in their advertising. In this episode, we'll cover the different awareness levels that each customer goes through before making a purchase, and how it corresponds to your social media ad campaigns. Want to learn how...