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Marketing Ink: Big Ideas for Local Businesses

Nov 25, 2021

Content marketing comes in many forms, so how do you go about deciding which type of content may be most appropriate or effective for your business? What are the considerations you should keep in mind when deciding where to direct your budget, time, energy, and focus? That's what you'll discover in this episode.


Aug 25, 2021

If you're a business owner who has wanted to speak up about tough issues or causes you care about but haven't, worried it will hurt your business - this is for YOU!

I'll walk you through the step by step strategy you can use to confidently share your values or beliefs as a business owner and leverage polarity in a way...

Aug 19, 2021

Small businesses should be using blogging, SEO and content marketing to drive website traffic, generate leads and convert customers.

Danielle Gagnon is a small business content marketer, and in this episode of Marketing Ink Podcast, we discuss the best strategies for new content creators to start leveraging...

Aug 13, 2021

If you're struggling to create content for your local business or agency, it's likely because you don't know WHAT to talk about!

In this episode, I'm going to walk you through my content topic creation process so that you can pull a list of content topics together in an hour or less, that you can use throughout the...

Jul 29, 2021

Content marketing can be incredibly lucrative, but only when used in the right way, with the right plan, done in the most efficient way.

In this episode, we'll be going through the core concepts you need to know about content marketing to jumpstart, or remodel, your content marketing plan, in a way that will make you...