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Marketing Ink: Big Ideas for Local Businesses

Jan 6, 2021

This video is part 2 in my 5-day Local Marketing Strategy Challenge, walking you through How to Create a Local Marketing Plan - step by step!

Today, we're covering how a local business can identify core KPI's (key performance indicators), budgeting, goal setting, and specific products and services you'll be promoting. Then, we'll map out where you feel the best places to advertise them will be! Make sure you check out all 5 parts of this series to put together a full plan from start to finish!

If you're a local business owner or a local marketer, this is the best place to start to set the tone for the year!

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